About us

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The largest Lithuanian capital company

Maxima LT, UAB, the company that manages MAXIMA retail chain, is the largest Lithuanian capital company, as well as one of the largest taxpayers and the largest employer in the country. More than 400,000 customers visit the Maxima stores operating in Lithuania every day, where there are about 250 stores located over the country. Through the daily work of the entire network and of each employee, an extremely wide range of goods is available to MAXIMA customers at a good price, creating the best possible shopping experience. 

The history of the Baltic retail leader began in 1992, with the opening of the first stores in Vilnius. The retail chain was established after the restoration of Lithuania’s independence and it has grown together with Lithuania and the people who created it. Today, MAXIMA’s business can be boldly called a nationwide business success story, written through the combined efforts of its employees, customers and suppliers.

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Lithuanian retail chain

MAXIMA, as the largest job creator in the country (the company employs about 15,000 people), is proud to be a Lithuanian retail network. About 80 percent of the fresh food offered in MAXIMA stores is Lithuanian, while goods made in Lithuania make up more than half of all the products sold. The retail chain is committed to maintaining the quantity of its Lithuanian goods and to increasing the number of items from local producers in its product range. 

When collaborating with its suppliers, MAXIMA promotes the principles of transparency, honesty, openness, goodwill, sustainability, communication and respect of the Lithuanian heritage. When creating its assortment, MAXIMA also supports initiations, solutions and products that promote healthier nutrition, conservation of resources and environment, and the nurturing of Lithuanian products while also paying attention to problems and helping reduce social exclusion in the country.

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Stores of four different sizes and formats

Given that various customers have different needs, there are stores of several different sizes operating in Lithuania, i.e. MAXIMA X, MAXIMA XX, MAXIMA XXX and MAXIMA XXXX. These stores are easy to find because they operate in big cities, smaller towns and district centres. In the largest stores, part of the retail space is leased to specialized stores, so that the customers can find all the products and services they need in one place. Meanwhile, MAXIMA X is a community store that is located close to populated neighbourhoods, to which people go every day to quickly buy the products they need.

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Socially responsible business

MAXIMA strives to be a valuable part of the community, wherever it operates. It is a socially responsible company and is always happy to contribute to the social projects initiated by both public institutions and private initiatives. Last year, the company allocated EUR 800 thousand for social projects. 

Every year, the most talented Lithuanian students can apply for the Lithuanian Maximalists scholarship established by MAXIMA. In 2020, the scholarship fund reached EUR 80 thousand. 

For 5th year in a row, MAXIMA has implemented the We Are One Community project, in which different communities submit projects that could contribute to the well-being of their members. In 2020, EUR 90 thousand was allocated for the implementation of 15 projects involving various communities in Lithuania. 

MAXIMA has been constantly cooperating with Food Bank, Mothers' Union, SOS Children's Village, Order of Malta, Ankstukai and other social organisations. 

Maxima is also a member of the Association of Lithuanian Trade Companies and the Investors’ Forum.

Mission, vision, values

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Mission

We create value in a responsible manner by ensuring the best price, product range and customer service.

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Vision

Most valued retail company in Lithuania.

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Values

WE WORK FOR THE CUSTOMERS:

  • We work in such a way that makes customers want to come back again.
  • We treat our customers fairly.
  • We offer what the customers need.
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Values

EVERYONE IS IMPORTANT:

  • I treat others the way I want to be treated.
  • I communicate respectfully with my colleagues, partners and clients.
  • I am a responsible member of the community.
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Values

A UNITED TEAM:

  • We listen to each other.
  • We share knowledge and experience.
  • We respect the work and time of others.
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Values

WE JUST DO IT:

  • We are active.
  • We take responsibility.

Board

Since 5 June 2023, CEO of MAXIMA, LT UAB is Jolanta Bivainytė

The Board of MAXIMA LT, UAB consists of 3 members:

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Jolanta Bivainytė

CEO of MAXIMA LT, UAB

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Vilius Rimkus

Director of Assets Management Departament of MAXIMA LT

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Marius Tilmantas

Director of Purchasing Department of MAXIMA LT

Financial indicators

Data is provided in thousands of euros

 

 201220132014201520162017201820192020
Turnover excluding VAT141833715003181535938156625215512031546879163838417096981689164
Retail turnover excluding VAT132306613838281418025144348514126521429917151821615906631650444
Wholesale turnover excluding VAT67012843428627990955999737748982122796101364
Other income excluding VAT282593214831634318123857839472380453942537356
Investments in fixed assets154351036812395105731708319890176252524814768
Profit before tax54670577296488083829636556211311533991575231347
Income tax946380778843114621014680078878793411647

Number of shopping centres

Information valid as of 1 January each year

 

YearShopping centres
2012225
2013227
2014230
2015227
2016234
2017237
2018243
2019246
2020247
2021252

Number of employees

Information valid as of 1 January each year

 

YearEmployees
201215542
201316254
201416783
201517041
201617118
201715637
201815459
201914576
202014258
202113317

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